Hasbro’s Singing the Toys “R” Us Blues; It’s Good to Be Amazon; Target Goes on Holiday Offense With New Shopping Strategies

Don’t toy with me…

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Image courtesy of Stuart Miles/FreeDigitalPhotos.net

Hasbro’s getting burned and it’s blaming Toys “R” Us. The toy company gave some abysmal holiday forecasts which sent shares down about 8%. Toys “R” Us owes creditors some $5 billion.  Among them is Hasbro which was left with a $60 million hole now that all those toys from the company aren’t headed to the toy store’s shelves.  It’s worth noting, however, that Hasbro only sold about 9% of its total inventory through Toys “R” Us.  But it isn’t just Hasbro that’s feeling the heat. Shares of Mattel also took a 4% hit today since a Toys “R” Us bankruptcy affects the entire toy industry, in some instances worse than others.  Incidentally, Hasbro’s third quarter profit went up 3% to $267 million and $2.09 per share, while its quaterly revenue increased 7% to $1.79 billion over the same time last year. Expectations were for $1.78 billion in revenue with just $1.94 per share. Hasbro has “The Last Jedi” to thank for some of this quarter’s gains, along with perennial favorites Monoply and My Little Pony.

Carrot dangling…

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Image courtesy of KEKO64/FreeDigitalPhotos.net

Dignity be damned as 238 cities found themselves swooning and doing whatever they could to lure Amazon’s $5 billion HQ2 project to their part of the country. NYC Mayor Bill DeBlasio had major New York City landmarks lit up in “Amazon orange” while Newark, New Jersey shrewdly offered the e-commerce giant $7 billion in tax breaks. Because after all, who more so than Amazon should be entitled to receive a $7 billion tax break? But hey, who can blame any of these cities or their savvy leaders for trying to woo Amazon to their neck of the woods. Just ask Seattle, a city that experienced a $38 billion boost to its economy because each dollar that Amazon invested into the city between 2010 to 2016 resulted in an additional $1.40 for the city. Not sure who figured out that formula but its easy to see why everyone wants in on that action. And while Newark’s offer must be awfully enticing, word on the street is that the current front runners are Boston, Chicago, Atlanta and Detroit.

Target acquired…

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Image courtesy of Sira Anamwong/FreeDigitalPhotos.net

Target’s got some new tricks up its sleeve this holiday season and is going with the “less is more approach.” What there will be less of are promotions. At least the constant bombardment of them. Apparently that tactic didn’t work so well for the retailer last year and only resulted in a 1.3% decline for the company.  But there’s no need to freak out that Target wont be offering any special deals. It’s just going for a more streamlined approach. Instead of constant deals and promotions, it plans to offer special weekend deals while remaining focused on pricing its merchandise correctly and competitively from the start. The company’s 1,800 stores will also offer a much bigger variety of gifts priced under $15. Expect to see around 1,700 offerings in that category. Perennial favorite, “free shipping  with no minimum” will once again resurface from November 1 – December 23 because, hey,  who doesn’t like free shipping. But perhaps Target’s most exciting new feature is the one dubbed “Gift Now.” Shoppers buy gifts and their (un)lucky recipients open them virtually via email. If  the recipient likes the gift, they enter their shipping address in order to receive the item. If not, they get to pick out something else for the same value. If that’s not novel, I don’t know what is.

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Target-ing Pay;

You raise me up…

Image courtesy of nongpimmy/FreeDigitalPhotos.net

Image courtesy of nongpimmy/FreeDigitalPhotos.net

Target’s being a follower and that means only good things for some 350,000 of its employees. The retailer is raising its minimum wage from $8.83 to a whopping $9.00 an hour. Don’t laugh. The federal minimum wage is still only $7.25. Walmart already made that move several weeks back and TJX, which owns TJ Maxx, Marshall’s and Home Goods, is also set to follow suit. So what exactly is the downside of raising the minimum wage and why doesn’t everybody just do it already? Critics of raising the minimum wage feel that sometimes doing so might deter employers from hiring more people if they feel they have to shell out more money to do so. So yeah, it’s great if employers are paying more, just as long as you are able to get a job with them, to begin with.  Speaking of not having jobs, this minimum wage announcement comes on the heels of Target’s earlier announcement that it’s cutting about 3,000 jobs. Target’s going to need a few bucks to pay off that $10 million settlement over its 2013 security breach where 40 million cards were compromised and the personal financial information of well over a 110 million people was accessed. Victims could get up to $10,000 in damages but Target doesn’t plan on making it easy for them to collect. Alleged victims will have to bear the burden of proof and submit adequate documentation on losses they incurred.

Monopolize!

Image courtesy of James Barker/FreeDigitalPhotos.net

Image courtesy of James Barker/FreeDigitalPhotos.net

A big happy birthday shout out goes to Monopoly, the iconic board game who turns 80 today.  The game, owned by Hasbro, comes in 47 languages and is available in 114 countries. You could pick up the game for a whole $2, back in 1935, when Parker Brothers originally bought it up from Charles Darrow. But its roots go even deeper, back to 1903, when a woman named Elizabeth Magie came up with the original incarnation of the game, which was meant to highlight the unfairness of property ownership. Ironically, Monopoly has become the world’s best-selling board game. 275 million copies of the game have sold, with more than $30 billion worth of Monopoly money printed each year, and each game coming with $20,580. Rumor has it that Mr. Monopoly, himself, a.k.a Rich Uncle Pennybags is based on none other than J.P. Morgan.  To mark the momentous occasion, Monopoly has come out with its latest version dubbed “Here and Now.” Cities all over the world voted for their picks to make it onto newest board. In case you were wondering, Illinois Avenue, B&O Railroad and the “GO” space are the three most frequently “landed-on” spaces.  Now if only Atlantic City, whose street names can be found on Monopoly board games, can channel some of Monopoly’s success for itself, it might be able to pull itself up from all its recent economic struggles.

GDY mate…

Image courtesy of cooldesign/FreeDigitalPhotos.net

Image courtesy of cooldesign/FreeDigitalPhotos.net

Chances are, if you have a domain name, you went through GoDaddy.com to buy it. The company, which also does web-hosting, wants to make its Wall Street IPO and is looking to raise $418 million with a valuation around $2.87 billion. Just three years ago GoDaddy.com was picked up by KKR and Silver Lake Management and now, here they are looking to offer up 22 million shares for about $17 – $19 a pop.  The company, which currently handles about 20% of the world’s domain names, has approximately 12.7 million customers and took in $1.39 billion for 2014. That was a hefty a 23% increase over 2013. Look for its ticker symbol one day: “GDY.” Catchy, huh?

Botoxed-Off, Toyed-Off and Great Whites Great For Tourism

In this week’s pharmaceutical saga…

Image courtesy of patpitchaya/FreeDigitalPhotos.net

Image courtesy of patpitchaya/FreeDigitalPhotos.net

Allergan, the company behind the super-important and super glam, Botox, is making news while erasing wrinkles. How ’bout that. The company announced its plan to cut 1500 jobs – roughly 13% of its work force  – hoping it will make things more efficient and productive. In the meantime Valeant, together with Pershing Square Capital, has been trying to buy(out) Allergan for $53 billion and has been tattle-telling on Allergan to regulators -and anybody else who’ll listen, about alleged rumors and other comments it made. More like the stuff of playgrounds than boardrooms but at least it keeps things interesting. The Irvine, California-based company is trying to fend off Valeant’s offers for a (hostile) takeover which Allergan says “substantially undervalues” the company. Unfortunately for Allergan, its biggest shareholder Capital Research Management just sold off its own 6.3% stake in the company, which seems to suggest that it doesn’t feel Allergan’s value is going much higher than what Valeant is offering.

Not feeling very playful…

Image courtesy of Stuart Miles/FreeDigitalPhotos.net

Image courtesy of Stuart Miles/FreeDigitalPhotos.net

Hasbro, maker of some of America’s most beloved board games, like Monopoly and Twister, is finding that America is not so much loving them anymore. The company that also makes Play-Doh and Nerf toys took a hit in its earnings even though sales in its boys division pulled off a 32% surge to the tune of $335 million in sales. Despite their super-hero status, there was only so much Marvel Superheroes and Transformers could do as no force seems to be greater than Wall Street which hoped for $842 million and a profit of $.37 per share. Sadly, Hasbro was only able to reign in $829 million and a penny less in earnings per share. My Little Pony and her and perfectly coiffed equine friends also helped with a $163.8 million in sales but those board games took a 12% beating. However, this time last year, the toy company pulled in over $766 million, so at least it wasn’t a total bust.

Great Escapes…

Image courtesy of vectorolie/FreeDigitalPhotos.net

Image courtesy of vectorolie/FreeDigitalPhotos.net

Instead of filling would be beach goers with fear, Great White Sharks have been causing a tourist spending frenzy. The carnivorous ocean denizens are creating quite a stir in the retail arena with sales of shark paraphanerlia surging. Sure, the sighting of a fin might evoke fear and panic, but don’t rule out the need for shark hoodies, shark-themed candies and the ever cuddly great-white shark plush toy. Since 1916, there have been over a hundred unprovoked attacks – thirteen of them deadly. From Cape Cod down to the Florida coast and beyond, you can count on one thing – Sharks are good for the economy.