Ralph Lauren’s Man with a Plan; Voila! French Rogue Trader Gets Last Laugh…Almost;Ya-Who Will Get the Winning Bid?

 

Plan of attack…

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Image courtesy of Sira Anamwong/FreeDigitalPhotos.net

Ralph Lauren will bite the very preppy bullet and start cutting jobs, closing stores and cashing out on some real estate as the retailer tries to climb out of a dismal fiscal year. Out of its 15,000 full-time employees, 1,000 of them will soon be getting their walking papers so the company can restructure itself and go from nine management layers to six. Spearheading these new changes are CEO Stefan Larrson, who is the person responsible for lifting Gap Inc.’s Old Navy out of its own retail funk awhile back. And Larsson’s got his work cut out for him. The retailer posted sales losses for every quarter of fiscal 2016, resulting in a full year sales decline of 3% and a 30% decline in shares in the last twelve months. Part of Larsson’s plan to lift Ralph Lauren out of its misery is to speed things up. Literally. It currently takes well over a year for a design to hit shelves ,which accounts for improperly forecasting supply and demand. Instead, Larsson will shorten that turnaround, as he feels that nine months is a perfectly reasonable amount of time for designs to reach stores. Unfortunately, 50 of those stores will be closing. But at least there will be over 440 other stores from which to purchase those expedited designs. Phew. While this restructuring will cost Ralph Lauren a whopping $400 million, not to mention an additional $150 million in inventory reduction, this new plan will also help the retailer save $220 million a year and Ralph Lauren needs every million it can get.

Wait a minute…

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Image courtesy of Sira Anamwong/FreeDigitalPhotos.net

Societe General Bank’s very own rogue trader, Jerome Kerviel, just got his day in court. Even though his poor trading skills cost the French bank billion in euros, and got him convicted of fraud and breach of trust in the process, the trader still managed to win a wrongful dismissal case against his former employer. What was, in fact, wrongful, was that SocGen waited too long between the time it discovered Kerviel’s misdeeds and the time it booted him from the firm. French labor code allows companies a grand total of two months to sanction those who have been found guilty of misconduct. Kerviel, however, was dismissed in 2008, many many months after the time, in 2007, when it was discovered that he went rogue and lost 4.9 billion euros. The Labor Court has now ordered SocGen to pay Kerviel 450,000 euros, which is roughly equivalent to $510,000. SocGen’s lawyer, Arnaud Chalut, called the ruling “scandalous,” presumably in French, and plans to appeal the decision. Kerviel, however, is not in the clear just yet and neither is his $510,000. France’s highest court already ruled that the three years of jail time to which Kerviel was sentenced was justified. But the court didn’t feel that he should be liable for the whole 4.9 billion euros. So the bank has brought a civil suit against Kerviel, which begins next week, to determine exactly how much he should pay back to SocGen.

Bid adieu…

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Image courtesy of Sira Anamwong/FreeDigitalPhotos.net

Verizon is on the prowl for some internet business and it is honing in on Yahoo. The telecom giant is said to be bidding $3 billion for the privilege of owning Yahoo’s core internet biz, however, Verizon is not the only company looking to scoop up that entity. AT&T is said to be licking its chops at the opportunity, in addition to private equity firm TPG , Advent International and Vista Equity Partners, to name but a few. Experts were thinking that bids would come in between $4 billion and $8 billion. But then some bidders lost interest after Yahoo CEO Marissa Mayer made a presentation last month showing how Yahoo’s online ad biz is headed south, losing digital advertising ground to Facebook, Google and even Twitter. Yahoo, however, might just prove to be the perfect fit for Verizon, which already picked up AOL last year for $4.4 billion. Together with AOL, the two companies attract over one billion users every month. There is probably going to be one more bidding cycle before any deals are reached and it’s still anybody’s guess where Yahoo will land. But if I were a betting man…well, I’m not.

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