Starbucks: Can’t We All Just Get a Latte; Pinterest Valuation Not So Pint-sized; Irish Airline’s Got a Flight For You

Race to the frappucino…

Image courtesy of amenic181/FreeDigitalPhotos.net

Image courtesy of amenic181/FreeDigitalPhotos.net

Starbucks’ latest campaign called “Race Together” has little, if nothing, to do with coffee. However, CEO Howard Schultz sees it as “…an opportunity to re-examine how we can create a more empathetic and inclusive society — one conversation at a time,” and presumably one $5 drink at a time, too. The idea is to have Starbucks baristas write, not just your name on your cup, but the phrase “Race Together,” in an effort to engage its customers, frequenting its 12,000 locations, in a dialogue on the very sensitive topic of race. The idea took form back in December, when Mr. Schultz held an internal meeting following the shooting deaths of unarmed black men in Ferguson, Staten Island and Oakland, California.  Several forums and thousands of employee statements later, #RaceTogether was born, and on March 20, USA Today will join hands with Starbucks as it offers a supplement to that day’s edition offering various ways to begin dialogue and promote discussions on race. It’s just another day in the life of Starbucks and Howard Schultz, who likes it when his company practices “conscious capitalism” (yes, that is a thing and yes, there are other companies who practice it) which is basically using a company’s invaluable resources for the power of social/societal good as opposed to…dare I say it…profit.

Pin it…

Image courtesy of Mister GC./FreeDigitalPhotos.net

Image courtesy of Mister GC./FreeDigitalPhotos.net

What would the world do without Pinterest? It’s a good thing we’ll never have to know as the social media/online bulletin company just picked up – ridiculously quickly, I might add – some $367 million. That cash is going to help fund some lofty international expansion plans, which makes perfect sense since 2014 saw Pinterest picking up 135% more international users. In fact, some 40% of Pinterest’s accounts come from beyond our cozy borders.  Some of this new funding comes from some veteran Pinterest investors, but newcomers are also joining the online bulletin board fray. It helps that Pinterest started selling ads, though, in the magical land of Pinterest, ads are elegantly referred to as promoted pins. Nothing like a little ad revenue, or rather, promoted pins to fiscally stir things up a bit. Thanks to these latest generous investor contributions, Pinterest’s valuation is now going to be in the $11 billion stratosphere. Although, if you want in, here’s your chance as the company is apparently still looking to raise about $211 million.

Bon Voyage!

Image courtesy of bplanet/FreeDigitalPhotos.net

Image courtesy of bplanet/FreeDigitalPhotos.net

Ireland’s famed budget airline, Ryanair, announced plans that it will begin to offer flights from 12-14 European cities between 12-14 U.S. cities.The company also announced that those flights could be as little as $15. No joke. Of course, that price doesn’t necessarily include an actual seat to sit in during the trans-atlantic flight, but hey, minor details. Indeed, there are many fees which will be quickly added to that attractive little fare, like meals, baggage fees, breathing…So by the time you finish selecting all those “extras,” you’ll likely be shelling out something closer to $275 per ticket. Which isn’t so bad when you consider that full budget airlines charge at least double that amount. And you’ll only have to wait 4-5 years. You see, Ryanair still needs to acquire a fleet of aircraft equipped to those make trans-atlantic flights. But like I said before, minor details.

 

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One response to “Starbucks: Can’t We All Just Get a Latte; Pinterest Valuation Not So Pint-sized; Irish Airline’s Got a Flight For You

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