Home Depot Officicially Hacked; Facebook’s New High; Organic Lucky Charms?!


Image courtesy of chanpipat/FreeDigitalPhotos.net

Image courtesy of chanpipat/FreeDigitalPhotos.net

Home Depot officially confirmed what was already assumed to be fact as of last week: The home improvement chain was hacked at least as far back as April. Home Depot is definitely in the running for having suffered one of the worst hack attacks. Ever. Banks noticed an unusually high amount of suspicious and fraudulent activity on ATM withdrawals. Information stolen from Home Depot has been surfacing in online cyber-crime shops where criminals can conveniently purchase stolen information. Who knew? Of course, the chain apologized and will not hold consumers accountable for fraudulent activities. Duh. If you’re a frequent Home Depot patron, expect to be issued new cards with chips in them, making it that much more challenging for any would-be criminals to help themselves to a shopping spree on your dime. With 2,200 stores dotting the US and Canada, the cost of the breach has yet to be determined but it’ll likely be sharing the spotlight with Target, whose own data breach is still wreaking havoc. Given the similarities between the two hackings, sources suspect it’s the same group of hacker/cyber-crminals.


Image courtesy of Master isolated images/FreeDigitalPhotos.net

Image courtesy of Master isolated images/FreeDigitalPhotos.net

It’s just another day in the fascinating cyber life of Facebook, whose stock hit yet another high of $77.89, putting the company’s value over the $200 billion mark. Speaking of Mark, Zuckerberg, that is, he himself is ranked as the 13th richest person, according to Forbes, with a net worth of $34.5 billion. That wealth comes primarily from his more than 61% ownership of Facebook. How convenient. Facebook now ranks as the 22nd largest company, comfortably sandwiched between Verizon and Toyota, companies that have been around much longer than the social media website (and Mark Zuckerberg). If you recall (and it’s okay if you don’t), Facebook’s IPO was a modest $38.00 per share. Oh, how hindsight is a bitter, teary 20/20.

Paying the price for organics…

Image courtesy of digitalart/FreeDigitalPhotos.net

Image courtesy of digitalart/FreeDigitalPhotos.net

General Mills is going to get a bit more organic now that it is picking up Annie’s, of the bunny-shaped mac and cheese fame, for the green green price of $820 million. Annie’s boasts over 150 products that are sold in over 35,000 locations and just last year the company hit over $200 million in sales. Not bad for a company that was founded in 1989. Okay, not as good as Facebook, but still not too shabby. While the company was doing okay, an increase in the price of commodities began shrinking its margins, making a sale to a bigger company a worthwhile and fiscally prudent decision. Annie’s now joins the illustrious ranks of Lucky Charms, Wheaties, and one of my personal favorites, Trix. Silly rabbit.

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